Dan Mohr | yes.I.said
STRATEGIC BRAND IDENTITY DESIGN / GRAPHIC DESIGN / ILLUSTRATION / PHOTOGRAPHY & VIDEO / FINE ART
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Graphic Design / Website Design / Photography / Video / Art / Illustration

yes.I.said is freelance graphic designer and artist Dan Mohr, who has been collaborating with businesses, entrepreneurs, artists, and organizations around the world since 2002. / Start a project…

Website Design and Development

Dan has been designing, developing, and managing content and search engine optimization (SEO) for websites for over 15 years, on a multitude of platforms—from writing code in Dreamweaver to building sites on modern content management systems such as Squarespace, Wix, and Wordpress. yes.I.said’s websites help your brand leap off the screen with branded customizations, third-party integrations, and fully responsive architecture that ensures your online presence looks and works great on screens of any size. Dan is a Squarespace Circle member, and can offer exclusive discounts on your Squarespace membership.

WEBSITE DESIGN / EMAIL MARKETING CAMPAIGNS / LANDING PAGES / WEBSITE CONTENT DEVELOPMENT / SEARCH ENGINE OPTIMIZATION / KEYWORD RESEARCH / E-COMMERCE / SQUARESPACE / WIX / WORDPRESS

 

Strategic Logo, Branding, and Identity Design

yes.I.said offers a complete suite of services to create or refresh your business’ brand from the ground up. From logo design to print collateral and social media content, Dan creates high-impact, unique visuals optimized to attract your target audience and stimulate growth and trust.

LOGOS / WEBSITES / PRINT COLLATERAL / SOCIAL MEDIA CONTENT / EMAIL NEWSLETTERS / EVENT PHOTOGRAPHY / SIGNAGE & WAYFINDING / VIDEO & MOTION GRAPHICS

 

Graphic Design for Print

Even in today’s increasingly screen-oriented market, every marketing plan requires key print items, from brochures and business cards to signage and product packaging. yes.I.said has been producing innovative print and editorial layouts for nearly two decades. Special relationships with trade printers allow us to offer premium products at competitive prices. From concept to execution, yes.I.said is the only stop you’ll need to make for your company’s next print campaign.

POSTERS / BUSINESS CARDS / FLYERS / CD AND VINYL PACKAGING / SIGNAGE AND WAYFINDING / BROCHURES /  BOOKS / MAGAZINES / APPAREL / PROMOTIONAL ITEMS

 

Photography

Photography is a crucial component to nearly every project. Rather than searching through endless pages of characterless stock photography for suitable pics, yes.I.said can give your brand a unique edge with the images you really need. Whether it’s company portraits, office artwork, product photography, or documentation of your event or performance, yes.I.said provides an impeccable eye at competitive rates. We offer photography as a stand-alone service, or as a component of larger design projects.

EVENT / PORTRAIT / PRODUCT / ARTWORK / ARCHITECTURAL / INTERIOR / LANDSCAPE

 

Testimonials

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Testimonials

“Dan Mohr is truly an artist that can translate your ideas into reality. From the beginning he has understood and implemented our corporate design flawlessly and creatively. We certainly look forward to continuing our work with Dan and would recommend him to anyone looking for a great graphic designer and photographer.”

—Denise Elsman, Marketing Coordinator, Goethe-Institut Chicago

“[Dan] is multi-talented in graphic design, web design, and photography. We drew on his skills to create an aesthetically compelling and user-friendly website that captures our unique identity as a practice. I couldn't recommend him more highly.”

—Gregory Rizzolo MA LCPC, Depth Counseling

“[Dan’s] ability to capture the essence of a project in a logo, design aesthetic, or quotable sentence is evidence of a creative intelligence that strengthens the public face of any endeavor. I trust him to work quickly, intuitively, and within budget—a rare combination!”

—Rachel Damon, Artistic Director, Synapse Arts

 
 

yes.I.blog

yes.I.blog
Creating an isometric illustration for the International German Olympics (IDO)
Design, Illustration
Creating an isometric illustration for the International German Olympics (IDO)
Design, Illustration

Long-term client Goethe-Institut recently hired me to create an illustration for the 2022 International German Olympics (IDO), a biennial international scholastic competition and cultural exchange for students studying German. I took the opportunity to create an isometric design that depicts familiar landmarks in Chicago and Hamburg, Germany.

Design, Illustration
Baja Flowers: logo design for a SoCal flower farm
Identity, Illustration
Baja Flowers: logo design for a SoCal flower farm
Identity, Illustration

My contact at Bandy Ranch Floral reached out to me recently, asking me to redesign a logo for their sister farm in Carlsbad, California called Baja Flowers. In this blog post, I discuss the development and revision process for the logo.

Identity, Illustration
Be the Color: creating a logo and window graphics for an immersive art exhibition
Design, Identity, Signage/Wayfinding
Be the Color: creating a logo and window graphics for an immersive art exhibition
Design, Identity, Signage/Wayfinding

Havrilla Designs recently commissioned me to create a logo and system of window graphics for his storefront floral studio in Chicago’s Ravenswood neighborhood. He is converting the studio into an exhibition space for an immersive art exhibition called Be the Color there in August. I discuss the process of creating the identity and full-coverage window signage that serves the dual purpose of blacking out the interior space and enticing/informing passers by.

Design, Identity, Signage/Wayfinding
Illustrating Depth Counseling: creating distinctive artwork for a psychotherapy blog
Illustration, Web
Illustrating Depth Counseling: creating distinctive artwork for a psychotherapy blog
Illustration, Web

I’ve been enjoying collaborating with psychoanalysis group practice Depth Counseling on developing original illustrations for their blog. In this case study, I discuss the branding benefits of creating original artwork for a blog, quick and dirty methodologies for doing so, and offer commentary on the origins, intent, and execution of each of the featured images.

Illustration, Web
Creating a marketing video for Bandy Ranch Floral
Video, Music Video
Creating a marketing video for Bandy Ranch Floral
Video, Music Video

During of the course of my work with Bandy Ranch Floral—a family-run, sustainable flower farm that supplies flowers and greenery to markets and professional designers across the US—I had the opportunity to create a 3-minute marketing video that tells the story of the company, its staff, and its products.

Video, Music Video
CASE STUDY: Havrilla Designs
Design, Identity, Web
CASE STUDY: Havrilla Designs
Design, Identity, Web

Faced with the onset of COVID-19, longtime client and award-winning floral designer Adam Havrilla AIFD PFCI ICPF of Artistic Blooms had to do some emergency adaptation of his business model to face our new uncertain future. He came to me to help him create a logo, website, and business card for his new venture, Havrilla Designs.

Design, Identity, Web
Low Poly Birds of North America
Illustration
Low Poly Birds of North America
Illustration

Deep in the winter and at the beginning of the COVID-19 pandemic, I labored over these "low poly" illustrations of common North American bird types. Birds featured: American Robin, Blue Jay, Canada Goose, Comon Barn Owl, Common Raven, Eastern Meadowlark, Great Blue Heron, Herring Gull, Great Blue Heron, Herring Gull, Northern Cardinal, Purple Finch, Rock Dove (pigeon).

Illustration
Resources for enhancing collaborations and boosting productivity
Resources for enhancing collaborations and boosting productivity

Based the response to some comments and advice I offered on an Instagram post last night, I’m making my Client Agreement available for anyone to copy and adapt for their own business. PLUS: two essential book recommendations.

Clients and Colleagues