A behind-the-scenes look at different projects with which Dan / yes.I.said has been involved, including case studies discussing various procedural, aesthetic, and technical concerns that arose during the work.
Havrilla Designs recently commissioned me to create a logo and system of window graphics for his storefront floral studio in Chicago’s Ravenswood neighborhood. He is converting the studio into an exhibition space for an immersive art exhibition called Be the Color there in August. I discuss the process of creating the identity and full-coverage window signage that serves the dual purpose of blacking out the interior space and enticing/informing passers by.
Read MoreDuring of the course of my work with Bandy Ranch Floral—a family-run, sustainable flower farm that supplies flowers and greenery to markets and professional designers across the US—I had the opportunity to create a 3-minute marketing video that tells the story of the company, its staff, and its products.
Read MoreFaced with the onset of COVID-19, longtime client and award-winning floral designer Adam Havrilla AIFD PFCI ICPF of Artistic Blooms had to do some emergency adaptation of his business model to face our new uncertain future. He came to me to help him create a logo, website, and business card for his new venture, Havrilla Designs.
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