A behind-the-scenes look at different projects with which Dan / yes.I.said has been involved, including case studies discussing various procedural, aesthetic, and technical concerns that arose during the work.
Long-term client Goethe-Institut recently hired me to create an illustration for the 2022 International German Olympics (IDO), a biennial international scholastic competition and cultural exchange for students studying German. I took the opportunity to create an isometric design that depicts familiar landmarks in Chicago and Hamburg, Germany.
Read MoreMy contact at Bandy Ranch Floral reached out to me recently, asking me to redesign a logo for their sister farm in Carlsbad, California called Baja Flowers. In this blog post, I discuss the development and revision process for the logo.
Read MoreHavrilla Designs recently commissioned me to create a logo and system of window graphics for his storefront floral studio in Chicago’s Ravenswood neighborhood. He is converting the studio into an exhibition space for an immersive art exhibition called Be the Color there in August. I discuss the process of creating the identity and full-coverage window signage that serves the dual purpose of blacking out the interior space and enticing/informing passers by.
Read MoreI’ve been enjoying collaborating with psychoanalysis group practice Depth Counseling on developing original illustrations for their blog. In this case study, I discuss the branding benefits of creating original artwork for a blog, quick and dirty methodologies for doing so, and offer commentary on the origins, intent, and execution of each of the featured images.
Read MoreDuring of the course of my work with Bandy Ranch Floral—a family-run, sustainable flower farm that supplies flowers and greenery to markets and professional designers across the US—I had the opportunity to create a 3-minute marketing video that tells the story of the company, its staff, and its products.
Read More
